The Ultimate Guide to Customer Delight

Discover the importance of customer delight, the role it plays in your business's bottom line, and how your business can achieve it among customers.

Written by: Sophia Bernazzani Barron

CUSTOMER SUPPORT STRATEGY & PLANNING TEMPLATE

Outline your company's customer support strategy with this free template.

customer service rep creating customer delight from intentional exceptional service

If you want to retain customers and generate positive word-of-mouth, then it’s essential to intentionally create a delightful customer experience.

Customer delight is not just about responding to tickets or providing the minimum required service for customers to purchase your product. You’ll need to surpass expectations. The good news is that this results in increased peer-to-peer recommendations, higher customer loyalty, and decreased customer churn.

Let's take a deeper look into customer delight and check out several examples from companies that surpass customer expectations.

Access Now: Customer Support Strategy Template [Free Tool]

Don't forget to share this post!

Related Articles

10 Customer Onboarding Challenges You Might Face This Year [+Expert Tips]

10 Customer Onboarding Challenges You Might Face This Year [+Expert Tips]

Apr 25, 2024

How to Write Thank You Letters to Your Customers to Show Them You Care (+ Examples)

How to Write Thank You Letters to Your Customers to Show Them You Care (+ Examples)

Apr 26, 2023

Advocacy Marketing: How to Do It Well in 2024 [Strategies + Examples]

Advocacy Marketing: How to Do It Well in 2024 [Strategies + Examples]

Mar 27, 2023

10 Easy Ways to Deliver Personalized Customer Service (<a href=Better Than Your Competitors)" />

10 Easy Ways to Deliver Personalized Customer Service (Better Than Your Competitors)

Aug 22, 2022

How to Increase Customer Satisfaction, According to HubSpot Experts

How to Increase Customer Satisfaction, According to HubSpot Experts

Mar 30, 2022

Customer Courtesy: What It Is and 8 Best Practices to Do It Right

Customer Courtesy: What It Is and 8 Best Practices to Do It Right

Jan 25, 2022

What To Do if Someone Threatens to Sue You [+Customer Service Lawsuit Tips]

What To Do if Someone Threatens to Sue You [+Customer Service Lawsuit Tips]

Jan 14, 2022

Customer Appreciation 101: Ideas, Gifts, & More for Driving Customer Loyalty

Customer Appreciation 101: Ideas, Gifts, & More for Driving Customer Loyalty

Jan 13, 2022

Deep Learning vs. Machine Learning and How Brands Use Both in Customer Service

Deep Learning vs. Machine Learning and How Brands Use Both in Customer Service

Dec 07, 2021

What Is Customer Value? (& How Your Business Can Generate It)

What Is Customer Value? (& How Your Business Can Generate It)

Nov 24, 2021

Join 64,500+ Customer-Facing Professionals Thanks for Subscribing!

Get expert insights straight to your inbox, and become a better customer success manager. Subscribe to the Service Blog below.

Thanks for subscribing to the HubSpot Service Blog!
Next, download the free State of Customer Service in 2022 Report for even more tips and insights.

Pop up for DOWNLOAD NOW: FREE CUSTOMER SUPPORT PLAN TEMPLATE FREE CUSTOMER SUPPORT PLANNING TEMPLATE

Plan your customer support strategy with this free template.

DOWNLOAD FOR FREE DOWNLOAD FOR FREE